News - Inscriptions Media

Media release: Established pastry chef Brendan Dewar makes his mark with the opening of his first patisserie on Sydney’s north shore

Fri, 02 Dec 2011 00:00:00 -1100

One of Sydney’s leading pastry chefs, Brenda Dewar has just opened his first self-titled patisserie at St Ives Shopping Village on Sydney’s north shore.

Having trained with Pierre Hermes in Paris and with extensive experience working at some of Sydney’s finest institutions including the Shangri La Hotel, Rockpool and Lindt Chocolate, Dewar has built a reputation for creating the finest quality goods, full of colour and flavour.

“I am looking forward to welcoming and spoiling dessert and pastry lovers by creating a culinary experience that draws people in from all over,” says Dewar.

Brendan uses fresh seasonal produce to create unique pastries, chocolates, macaroons, tarts, cakes and biscuits, each displayed like individual works of art. Having once trained Adriano Zumbo, he likes to take something traditional giving it a modern twist to create something that is tempting both visually and in its flavours.

“We are thrilled to have Brendan join our market room retailers. It’s very exciting to be the venue for his first store and it is a perfect fit with our aim to give the community choice in the highest quality and variety of take-home treats for all occasions,” says Sue McKindlay, Marketing Manager of St Ives Shopping Village.

When asked what people should look forward to most, Brendan responded “I can’t seem to make enough of my triple chocolate cake. I believe it is in such high demand due to the quality of ingredients used, it just melts in your mouth.”

About Brendan Dewar

Dewar has an enviable reputation having been the great sweet tempter at Bacco Pasticceria in Chifley Plaza and Bligh Street. And in the past, Sydney's Shangri-La Hotel, Rockpool, the Stamford hotel in Brisbane and finally at Lindt from 2004-06 when it opened its cafe in Martin Place having trained with Pierre Herme's in Paris, whom Lindt had employed as its consultant.

Dewar and his team create artfully-constructed, colourful creations, intricate small cakes like little sculptures in display cases. Popular sellers in the mornings include croissants, pain au chocolats, palmiers and brioches. Dewar and his creative team of chefs constantly invent new twists on classic ideas.

About St Ives Shopping Village

St Ives Shopping Village is a privately owned and managed shopping centre located on Sydney’s upper North Shore. Opening its doors on 17th November 1960, the centre celebrated 50 years of trading in 2010. The centre has always espoused the values of family and community and always tries to provide community services as well as offering the local community a balanced centre that caters to all of their shopping needs in one place.

www.stivesvillage.com.au

Media contact

For more information and interviews contact:

Ashleigh Clisby

Inscriptions Media

02 8065 8827

ashleigh@inscriptionsmedia.com.au

Media release: Avery Dennison breaks into new markets with a brand new stylish filing and desk storage solutions range

Fri, 02 Dec 2011 00:00:00 -1100

Fortune 500 Company Avery Dennison will release a new range of products to the Australian and New Zealand markets, and in doing so will establish a brand new market for the multi-national company. In addition to their long established office based market, Avery is now reaching out to women and their families who want to create a comfortable and stylish workspace in the home or office.

Caché by Avery™ is a contemporary new range of filing and desk solutions for both the home and office, most of which is now available in Big W.

“As the name suggests, each product in the range is designed to ‘hide’ away the mess and chaos and organise the work or home office space functionally and effectively,” says Avery customer marketing manager, Michelle Grew.

Playing to current interior design trends and individual preferences, Caché by Avery™ is the perfect solution for those who would like to add some style and personality to their work space, home office or study area - offering an alternative to lifeless plastic products.

Each product in the range features the contemporary, neutral palette of black matt and a subtle white leatherette texture that can be easily mixed and matched or used as a mono-chromatic all-white or all-black scheme.

“Caché offers the opportunity to refresh your work space and add that ‘something special’ to the every day,” says Grew. “The range also includes a few selected patterns to add some personal flair, including a mosaic design in solid black and transparent white.” she adds.

Consumers can create a more elegant, inspiring work environment that ultimately reflects their personal style, without breaking the budget.

The Caché by Avery™ range is specifically designed to allow style and comfort at an affordable price, making a beautiful home workspace accessible to everyone, including Mums, students and teens.

Professionals, both male and female, working in large corporations to smaller businesses managed from a home office will appreciate using Caché by Avery™ to create a space that is both highly organised and welcoming.

The range includes desk drawers and organisers, memo pads, document wallets, binders, presentation folders, and many other desk solutions, and is now available in time for something different for Christmas for Mum, the teen off to high school or Uni, or best friend.

To see the full range of products available visit www.averyproducts.com.au

About Avery

Avery Dennison is recognised worldwide for being industry leaders in office products. For 75 years the company has been a global leader in pressure-sensitive technology and materials, retail branding and information solutions, and organisation and identification products for offices and consumers. They are known for bringing reliable and innovative products to the market continually focusing on new product development and technology.

For more information visit

www.averyproducts.com.au

Media contact

For more information and interviews contact:

Karen Morris

Inscriptions Media

02 8065 8827

Media release: Avery Dennison breaks into the small business market with a new branding and merchandising range for cost-effective packaging & retail options

Tue, 18 Oct 2011 00:00:00 -1100

Fortune 500 Company Avery Dennison will release its latest range of products to the Australian and New Zealand markets, and in doing so will be embracing the needs of the small and micro-business owner, a brand new target market for the multi-national company.

The Avery Branding & Merchandising range, available in stores in November 2011, is designed to help small business owners establish their brand as niche and ‘much sought after’ right from the time of launch.

“This product range encompasses everything a small business needs to create a professional brand at an affordable price,” says Cannis Fong, Senior Product Manager at Avery Office Products Australia. “When you’re just starting out with a new product such as a new beauty or food range, or as a retailer, it can be hard to create packaging that looks professional because the costs are usually prohibitive. The Avery Branding & Merchandising Range makes professional labeling and packaging accessible to businesses with a very limited budget.”

The product range includes multiple sized and shaped labels, in glossy white and kraft brown finishes, wet-resistant labels ideal for liquid containers such as wine bottles, printable bag toppers, ideal for hand crafted creations such as pot pourri, printable tags with ties, removable shelf tags, removable wall and window signs and much more.

“A business owner can create a fully-branded range of packaging and shelf displays to work with all of their product range as well as gift packaging, shopping bags and in-store signage,” adds Fong.

The range of products recently launched in Australia at the My Biz Expo in Sydney on 6^th & 7^th October where they were featured on the products of two Australian small businesses.

“By showcasing two Australian businesses we can really demonstrate how this product range will help to build the brand of a small business right from the beginning. The businesses are a prime example of the challenges a small business owner faces when they are trying to establish themselves in the marketplace,” says Fong.

The Avery range also offers flexibility to a business owner at a time where they may be experimenting with the right look for their brand, may need to update information because of rapid growth or may be adding new products to their range and aren’t in a financial position to commit to a long print run on labels and packaging.

The Avery print to the edge technology means that a small business owner can achieve a stylish, professional look that is normally only available from a professional printing organization.

The products are available in a number of different pack sizes, from 10 labels in the Removable Retail Signs packs to 180 Glossy White Oval Labels, with a range of sizes in between. This gives business owners the flexibility of producing as much or as little as they need.

The range will be available in Officeworks from November 2011.

To see the full range of products available visit www.averyproducts.com.au

About Avery

For more information visit

www.averyproducts.com.au

Media contact

For more information and interviews contact:

Karen Morris

Inscriptions Media

02 8065 8827

Media release: Australia & New Zealand the first markets to see the Avery Office & Consumer Products new Peel & Stick range

Tue, 18 Oct 2011 00:00:00 -1100

The Australian & New Zealand markets are set to be the first to see the new, innovative range of educational and family communication products this August, September and October.

Fortune 500 Company, Avery Dennison, has chosen to release their new Peel & Stick range to the Australian market through their Australian-based Avery Office & Consumer Products team, ahead of all other world markets.

The range, developed using Avery’s core technology of pressure adhesive labelling, is designed to add colour, fun and organisation into the home and educational markets. The products are a range of removable and repositionable whiteboard-style stickers for use in the home and classroom.

The dry erase sheets allow teachers, kids and their Mums to write and wipe clean as many times as they like. They’re perfect for reminders around the home, helping the family to keep organised and just providing fun, educational entertainment.

There has been a focus on technology in recent years with the introduction of smart boards into many Australian classrooms. These new products complement that technology by promoting creativity and helping teachers to cater to many different learning styles.

“We’re very excited to be able to introduce this fantastic new range to market ahead of everyone else,” says Grant Emanuel, Senior Product Manager, Avery Office & Consumer Products. “Australia & New Zealand have a clear gap in the market for this type of product, so we are able to get an excellent picture of how it is received by consumers. Our feeling is that Australian & New Zealand consumers will embrace the concept because it’s tactile, visual and a great way to promote communication in busy families.”

The products will be available from August in Australia and October in New Zealand to the educational sector and will provide teachers with a fun way to help their pupils learn about being organised at the same time as adding colour and fun to the classroom in an affordable way. The range includes a perpetual monthly calendar and handwriting page to aid with planning and handwriting skills.

They will then be released to the wider market in September in Australia and October in New Zealand, through placement in several retail outlets, which will allow families access to the products for use in the home, enabling the children to extend their learning and organisational skills to the home environment.

“There is a push from consumers to see innovative products that help them organise their time-poor worlds,” says Emanuel. “This range ticks all the boxes. It is available at an affordable price point, helps keep the family on track and in touch with each other’s activities, and does it in a fun and bright way.”

The new Peel & Stick products are durable, flexible and erase cleanly without ghosting. For full product details visit www.averyproducts.com.au

About Avery

For more information visit

www.averyproducts.com.au

Media contact

For more information and interviews contact:

Karen Morris

Inscriptions Media

02 8065 8827

Media Release: Independent shopping centre outsources series of seminars to help boost business in the face of change

Tue, 20 Sep 2011 00:00:00 -1100

St Ives Shopping Village has brought their retailers a series of seminars to both reinforce the basics of customer service and equip them with the vital tools they need to ensure they continue to generate business through financial times both good and bad.

“We decided to outsource these seminars to both help our retailers learn more about utilising the online space whilst reinforcing basic customer service fundamentals,” says Marketing Manager of St Ives Shopping Village, Sue McKindlay. “With relatively small budgets, our retailers can access the knowledge and tools they need to stay at the top of their game at all times,” she adds.

The seminars are being run on site by retail expert and strategist Nancy Georges whose aim is to help business owners find solutions to their problems and boost their profits through online strategy, implementation and website integration.

The series of seminars currently underway focus on the business of retail including product, visual merchandising, procedures, customer service, staff training and staffing levels.

Whilst stressing the value of face to face customer service, the seminars also aim to assist retailers in developing an understanding of social media and online marketing tools which can be integrated into their overall marketing strategy.

“40% of retail sales are now happening online and not in store, it is important retailers are aware of how their business fits in with current consumer trends and how they can continue to establish their point of difference in the retail market” says Nancy.

The seminars are currently being attending by approximately 15 retailers at a time which not only includes boutique retailers but also chain stores such as Rodney and Clark.

“We have had a wonderful response and general enthusiasm from those in attendance, some of which are now looking at one on one sessions with Nancy and other marketing advisory support packages we have on offer” says McKindlay.

One retailer, Jennifer Berry of Adrienne and the Misses Bonney St Ives said the seminars “simplified and demystified the whole process of creating an on-line presence.” This can be a psychological hurdle for many of the long established businesses which have been running for over 30 years at the village.

“It is very easy to blame the economy for bad profits, however I believe niche retailing will survive and do even better business in this climate as we provide specialist expertise, unparalleled service and listen to our customers allowing us to react quickly,” adds Berry.

“The seminars have opened up our eyes to the possibilities of retailing today and armed us to make choices,” says another retailer at the village, Sue Jappy, owner of AnnaKat.

“The seminars are part of the detailed support program we are now offering our community of retailers here at the village. It is important we help them navigate their way through the ever changing market that is retail,” says McKindlay.

About St Ives Shopping Village

St Ives Shopping Village is a privately owned and managed shopping centre located on Sydney’s Upper North Shore. Opening its doors on 17^th November 1960, the centre celebrated 50 years of trading in 2010. The centre has always espoused the values of family and community and always tries to provide community services as well as offering the local community a balanced centre that caters to all of their shopping needs in one place.

www.stivesvillage.com.au

About Nancy Georges

A retail strategist, with over 20 years’ experience, Nancy established Magnolia Solutions in response to an increasing demand from retailers for support. Her services through Magnolia include on-going programs, strategic plans, workshops, seminars, a book, training and in-house support.

www.magnoliasolutions.com.au

Media contact

For more information and interviews contact:

Ashleigh Clisby

Inscriptions Media

02 8065 8827

Media Release: Launch of new approach to teen drug awareness program receives positive feedback from schools and community

Thu, 25 Aug 2011 00:00:00 -1100

A new approach to drug awareness was launched by Northern Beaches GP, Doctor Themi Garagounis (Doctor TG) at Dee Why RSL Club on Sydney’s Northern Beaches on 23rd August.

At this special launch event Doctor TG showcased a new presentation program that he will take into schools aimed at helping teens to recognise when their mates need intervention and help, as well as knowing how to deal with a crisis situation that can occur at any time when drugs, alcohol and partying are involved.

Doctor TG, author, media commentator, speaker and medical practitioner for over 22 years took to the stage to give attendees a presentation that didn’t just confront the reality of drug use and overdose, but provided the teens with practical advice and help with how to deal with different situations. It encouraged teens to act, and take a mature and positive response that means they reach for the phone to dial 000 rather than being afraid the consequences.

Following Doctor TG’s presentation the open forum discussion with special guests, Michael Robertson and Vic Mauro from The Manly Sea Eagles, and Kerri Pottharst, Eagles Angel and Olympic Gold Medal winner, gave the audience a chance to get a feel for how teens can change their approach to this issue and what the consequences can be of taking illicit drugs in terms of meltdown and physical reaction.

“I have seen day in and day out, the problems teens encounter when it comes to drugs through my medical practice” says Doctor TG.

“One of the main themes coming out in the media, both here and overseas at the moment, is that the thing that’s having the most effect on drug related deaths is the lack of action, or bystanders being indecisive and acting too late to do something to help.”

“My main aim is to try and give our youth the take-away concept of at the very least, calling 000 and staying until help arrives, as soon as you recognise that something is wrong.

In a recent study, 1 in 4 teenagers admitted to taking drugs which means that 3 out of 4 are not. Dr Themi wants to capitalise on the fact there is a community of non drug takers, he wants to mobilise them and encourage positive peer pressure to ensure the youth of today live long, happy and healthy lives.

The response from the schools was clear, this program needs to be introduced to help give young people strategies to deal with any situation.

Lyn Christie, Acting Principal at NBSC Mackellar Girls Campus, said, “I believe it is a very worthwhile message to give to young people today. The presentation will help to give young people strategies to deal with unexpected situations that they might find themselves in. It will complement the Crossroads Personal Development program that currently operates in our school.”

This sentiment was echoed by Trent Masters, Year 11 Coordinator at St Paul’s Catholic College, Manly. “It would be ignorant to think that our students will never be affected in some way by drug use, either as a user or a friend. But it goes beyond just informing students about the effects of drug use. If students can receive strategies on how to handle a difficult and potentially life threatening situation, they won’t feel threatened by the situation but will feel empowered to make responsible choices for all concerned.”

The 3 Minutes launch was supported by the Dee Why RSL club and Freshwater Community Bank® branch of Bendigo Bank.

“We were thrilled to hear of this new initiative starting on the northern beaches and eager to support Doctor Themi getting his important message out to local schools. His focus on educating teens to identify drug and alcohol abuse amongst their peers is a strategy all Australian schools could consider implementing into their own community,” says Melanie Carson, Business Development Officer at Freshwater Community Bank® branch of Bendigo Bank.

The program will now be rolled out into schools across Sydney and will provide hands-on practical sessions to the students, as well as optional parental sessions aimed at recognising signs of drug use and how to support children through this.

About 3 Minutes

3 Minutes is a thought-provoking and interactive presentation aimed at helping teens in years 10-12 rediscover a sense of community in their lives and look out for their friends when it comes to habitual drug use. It's about mateship, survival and the realisation that life can be fun without chemicals and poisons. The primary focus of 3 Minutes is to tackle the myths of drug taking being risky, rebellious and ‘cool’ and equip the younger generation with the knowledge to act quickly when a crisis presents itself. www.facebook.com/3minutessaveyourmate

About Doctor TG

Doctor Themi Garagounis is a certified medical practitioner, author, motivational speaker and media commentator. Graduating from the University Of NSW School Of Medicine in 1989, Themi was the youngest Neurosurgical trainee in Australia at the time. For over 20 years, Doctor TG has been helping teenagers, their families and communities deal with the negatives and dangers of drug experimentation and dependency fact to face within his medical practice. In order to make a difference in the lives of teens across Australia, Themi has turned his attention to his speaking engagements with the youth of today and the creation of 3 Minutes.
www.doctortg.com.au

Media contact

For more information and interviews contact:
Karen Morris
Inscriptions Media
0408 559 400

Media Release: Sheridan Rogers brings her latest cookbook ‘Mini Chef’ to life at St Ives Shopping Village, Sydney this July

Wed, 29 Jun 2011 00:00:00 -1100

Sheridan Rogers will be making an appearance at St Ives shopping Village on Monday the 4^th of July to kick off their four day series of cooking workshops for kids, ‘Edible Art’.

Conducting two cooking shows on the day at both 11.00am and 1.00pm, Rogers will be demonstrating recipes from her latest cookbook for kids, ‘Mini Chef’.

“Mini Chef aims to both introduce children to the basics and take their curiosity to a whole new level through easy-to-prepare recipes that are both fun to make and eat!” says Rogers.

“I am looking forward to sharing some of the recipes from my book and getting the local children excited about learning and cultivating their creative cooking skills,” she adds.

St Ives shopping Village has been running the Edible Art cooking workshops in the school holidays for the past year. Designed for children ages 5 to 12, they have recently increased the class number to 30 due to the popularity of the program.

“It is so lovely to see children exploring their creativity whilst having fun with cooking and for them to have the opportunity to meet and learn from people like Sheridan Rogers is a huge blessing,” says Sue McKindlay, marketing manager of St Ives shopping Village.

On the day, Sheridan will be available for a meet and greet and will also be signing copies of ‘Mini Chef’ following each demonstration show.

About Mini Chef

Sheridan Rogers’ Mini Chef book was released by New Holland publishers in October 2010. With recipes ranging from baked eggs to tacos to the full roast dinner, full colour photographs and easy-to-follow, step-by-step instructions, children can learn to cook for the whole family.

It starts by introducing children to the basics, from peeling freshly picked garden vegies and roasting capsicum to separating eggs. From here the cooking world for children is their oyster as they can flip through the chapters from breakfast, snacks, salads and sides, main courses, desserts and edible gifts.

With recipes such as Golden Roast Chicken with a side of Cauliflower Cheese and Triple Chocolate Brownies for dessert, it’s a boon for parents looking to be excited with their children’s creative cooking skills.

About the Author

Sheridan Rogers is an award-winning food and travel writer, broadcaster and food stylist. As a teacher, she has conducted cookery classes for adults and children from her home in North Sydney for the past 7 years, and as a food stylist and presenter she has worked on many TV and magazine commercials.

As a journalist Sheridan has worked on several leading newspapers and magazines and as a broadcaster she has contributed to a number of leading radio programmes on Sydney’s 2UE and 2GB. She is currently a regular guest on Bob Rogers’ programme on Radio 2CH.

About St Ives Shopping Village

St Ives Shopping Village is a privately owned and managed shopping centre located on Sydney’s upper north shore. Opening its doors on 17^th November 1960, the centre celebrated 50 years of trading in 2010. The centre has always espoused the values of family and community and always tries to provide community services as well as offering the local community a balanced centre that caters to all of their shopping needs in one place.

With food as one of the primary focuses for 2011, St Ives shopping Village currently run ‘Market room food sessions’ each month to educate the community on how to explore food and cook with the freshest produce. They also run many school holiday cooking workshops for kids to encourage the younger generation to get involved and have fun with cooking.

Media contact

For more information and interviews contact:

Ashleigh Clisby

Inscriptions Media

02 8065 8827

Media Release: Angela Vithoulkas joins community radio station 2SSR to bring the best small business news to the local community

Fri, 03 Jun 2011 00:00:00 -1100

Local award-winning business woman, Angela Vithoulkas, has just joined Sutherland Shire Community Radio station 2SSR to bring a special mix of the best small business news around to her local community.

The two hour show which will air on Monday evenings between 6-8pm will bring regular weekly guests, in the areas of Tax, Finance, Marketing, Coaching, Health and Legal, will tackle all of the issues that small business owners face in their day to day jobs.

In addition to the regular guests, Vithoulkas has lined up an impressive list of special guests from the corporate world, small business world and government to discuss hot topics and current issues.

With live streaming of the 2SSR shows via the web commencing soon, the show will be accessible to small business owners in the Sutherland Shire, as well as those who are resident in the shire but whose business is outside the area. And, since the internet brings information to all those who access it, the information will benefit small business owners everywhere.

The show will be backed up by an aggressive social media campaign aimed at sharing the show’s content as widely as possible. The Angela’s Business Mix Facebook page is already attracting the interest of local small business owners, as well as those from the wider community, and will be used as a communication tool to find out what the Angela’s Business Mix listeners really want to know. Fans of the page will be given the topics for the upcoming shows and will be invited to ask their small business questions via the page. For those who prefer other means of communication, email submission will be available via angelasbusinessmix@gmail.com

Vithoulkas, whose Sydney CBD café VIVO has developed into a buzzing city hub for tourists, city workers and business owners, has established herself as a leading authority on small business issues. Winner of the 2007 NSW Telstra Business Women’s Owner of the Year Award, she has spent the last 4 years delivering keynote presentations on small business issues and sees this as the next step in her desire to help small business owners achieve great results.

“I’m so excited about the prospect of being able to discuss current local business issues with such knowledgeable guests on the show,” she says. “I have a very clear idea of the aims for this show and will continue the 2SSR tradition of providing top class local content. The added bonus with my show is that we will be helping small business owners in Sutherland Shire build up a strong future for themselves and the local community.”

Angela’s Business Mix is set to air for the first time on Monday 6^th June and will feature the first of Angela’s regular guests, local finance expert Kim Wight and a panel of Sutherland Shire business owners,

See http://www.angelavithoulkas.com.au/page/angela_business_mix_radio.html for more information.

About Angela Vithoulkas

Angela Vithoulkas is a multi-award winning business woman, keynote speaker, media commentator and radio host. She has bought, built up and sold around 20 café businesses in Sydney’s CBD and has established herself as the small business Ambassador of the Australian small business community.

She sits on the City of Sydney Retail Advisory Panel and the Australian Taxation Office Micro Business Panel and spends a great deal of her time discussing and assessing the real issues facing small business.

As well as devoting her time to helping other small business owners achieve, Angela still finds time to actively run one of Sydney’s best known café brands, VIVO Café.

www.angelavithoulkas.com.au

Media contact

For more information and interviews contact:

Karen Morris

Inscriptions Media

0408 559 400

Media Release:Pearson Test of English Academic (PTE Academic) approved by Australian government for student visa applications

Fri, 03 Jun 2011 00:00:00 -1100

Pearson, the world’s leading education company, announced today that the Australian Department of Immigration and Citizenship (DIAC) has formally approved PTE Academic as fully satisfying the Government’s requirements for testing the English language proficiency of student visa applicants. The decision means that for the first time in ten years, Australian institutions and their potential students will have a choice of Government-approved English language testing options.

Mr Chris Bowen MP, Australian Minister for Immigration and Citizenship, commented: “I am very pleased Pearson has been chosen as one of the new English test providers and I am confident they will provide a valuable service to student visa applicants”.

Fraser Cargill, Vice President Government Relations for Pearson Asia Pacific, explains: “Pearson is proud to achieve DIAC recognition. Australian institutions are facing a challenging time in the increasingly competitive international student recruitment market and it is important that they have the best possible tools available to recruit students. PTE Academic offers a secure, reliable and quick way for Australian institutions to confidently ensure that they are recruiting students who have the right level of English for their courses.”

The computer-based test, already approved by the UK Border Agency, uses cutting edge technology to ensure ID integrity and to minimise cheating. It also offers the fastest score reporting in the market, with test takers receiving their results within five business days.

With the government sanctioning of the PTE Academic testing system, student applicants can now gain admission to Australian Universities and Colleges, as well as obtaining their student visa through one carefully monitored test

For more information, visit www.pearsonpte.com/diac

For press enquiries contact:

Asia Pacific

Fiona Morgan, fiona.morgan@pearson.com

Fraser Cargill, fraser.cargill@pearson.com /+61 437 141 002

Rest of World

Natalie Clark, natalie.clark@pearson.com +44 (0)20 7010 2636

Fran Bayley, fran.bayley@pearson.com +44 (0)20 7010 2633

For general enquiries:

australiavisa@pearson.com

About PTE Academic

PTE Academic was launched in late 2009 by Pearson and is recognised by renowned colleges, universities, training providers and professional associations across the English-speaking world. These include University of Western Australia, University of Adelaide, Harvard Business School, Yale University, INSEAD, and London Business School. Globally more than 2400 academic programmes now accept PTE Academic scores.

PTE Academic is also recognised by the UK Border Agency for Tier 4 (student) applications and applications for Tier 1 and Tier 2 of the points-based system, where applicants are required to demonstrate English language proficiency. It is also endorsed by the prestigious Graduate Management Admission Council® (GMAC®), owner of the Graduate Management Admission Test® (GMAT®).

For a full list of recognising institutions please visit: www.pearsonpte.com/whoaccepts

Hear testimonials from our test takers first hand by visiting our YouTube channel, www.youtube.com/pearsonpte

About Pearson International

At Pearson, we take learning personally. Our courses and resources are available as books, online and via multi-lingual packages, helping people learn whatever, wherever and however they choose.

Pearson is the world’s leading learning company. Our portfolio includes Penguin, Dorling Kindersley, Financial Times and our educational business, Pearson International. Imprints including Longman and Prentice Hall combine 150 years of experience with online support for every learner.

We provide education and assessment services in over 60 countries.

Media Release: Rena Patten demonstrates recipes from new book ‘Cooking with Quinoa’ at St Ives Shopping Village this June

Fri, 03 Jun 2011 00:00:00 -1100

Following the release of her new book ‘Cooking with Quinoa, The Supergrain’, Rena Patten will be personally demonstrating some of her favourite recipes in St Ives Shopping Village’s market room on Friday the 10^th of June from 11am to 2pm.

Quinoa, pronounced keen-wah is an organic super grain that is high in protein, full of vitamins and free from gluten and wheat. When cooked, it has a very delicate texture and is a versatile ingredient for a whole range of meals.

With over 20 years cooking experience as a recipe developer, Rena has explored the many ways people can use the popular super food Quinoa in their everyday cooking at home.

“I have carefully selected recipes that are easy to prepare, easy to digest and most importantly enjoyable to eat!” says Patten who has been associated with St Ives for the past four years as their own resident cook.

‘Cooking with Quinoa, the Super grain’ includes 90 delicious recipes for soups, breads, pasta, salads, meat, poultry, seafood, desserts and vegetarian options.

“We are excited to have Rena educate the community on the health benefits of having Quinoa in the pantry at home”, says Marketing manager of St Ives Shopping Village Sue McKindlay.

“It appears there are a variety of ways to cook with this delicious super food which many people are not aware of,” says McKindlay.

Following the demonstration, Rena will be available to sign copies of the book which is currently sold at the village’s bookstore, Book Review.

About St Ives Shopping Village

About the Author

Rena Patten has over 20 years cooking experience as a recipe developer. She teaches cooking classes on Mediterranean cuisine and has assisted Geoff Janz, Lyndey Milan and James Reeson in cooking demonstrations. Rena’s previous publications include Greek Cooking and How to Prepare Stuffings and Fillings.

Media contact

For more information and interviews contact:

Ashleigh Clisby

Inscriptions Media

02 8065 8827